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Published on July 1st, 2015 | by Vincent Jobse

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Rebranding Oxford’s oldest church

Creative Review on rebranding history – 

 

Creating an identity for an 800-year-old church that will attract a new audience, without alienating its existing one, is a challenging task. But since launching early this year, Spy Studio‘s branding for Oxford’s University Church has had a positive response from both newcomers and loyal visitors. We spoke to associate priest Alan Ramsey, a former designer, and Spy director Ben Duckett about the thinking behind the church’s new look.

University Church was founded in the 13th century, when it was used to host religious services and academic lectures by students and teachers at the University of Oxford. …read more

Via: Rebranding Oxford’s oldest church

 

 


About the Author

Vincent Jobse is a Dutch design addict, who fully enjoys the pleasures of the web, but who loves print on pure, old-fashioned paper.



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