Published on October 22nd, 2014 | by Vincent Jobse


Lürzer’s: extend the cat. Or carrot.

As always, the world’s best advertising in Lürzer’s Archive. We picked this Scrabble ad.

A new series of the most convincing ads and artwork in Lürzer’s, telling us what to wear, what to use, what to drive, what to eat, how to behave. And… what to play. This ad for the old-fashioned boardgame Scrabble, made by Twiga from Kiev, highlights the essence of it, without using any words. Only a tagline and a logo is enough.

Lürzer’s Int’l Archive
Advertising Worldwide
Vol 05 -2014

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Scrabble campaign form Kiev in Lürzer's Archive.  Carrot.

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About the Author

Vincent Jobse is a Dutch design addict, who fully enjoys the pleasures of the web, but who loves print on pure, old-fashioned paper.

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