advertising new design idea

Published on June 23rd, 2014 | by Vincent Jobse

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The New Lürzer’s: A war in your mouth

Beautiful artwork on the cover of the new Lürzer’s.

Protecting your teeth is like conducting a military operation. On the cover of the new Lürzer’s Int’l Archive: beautiful but agressive artwork for The mightiest mouth protection ads for Colgate toothpaste. By Y&R/RedFuse. Helicopters armed with rockets, paratroopers jumping from a plane, laserguns, missile launchers, barbed wire. This toothpaste is like the US army and ready to fight a war – in your mouth…

Source:

Lürzer’s Int’l Archive
Advertising Worldwide
Volume 3 – 2014

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About the Author

Vincent Jobse is a Dutch design addict, who fully enjoys the pleasures of the web, but who loves print on pure, old-fashioned paper.



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